Scheduling a campaign
To schedule a campaign you need to:
- Select Campaigns to the top right of the screen
- Select the blue Send Campaign button to the right
- Select an Email Template from the drop down menu
- Scroll to List Selection and select your contacts from the drop-down menu
- If you are Excluding a list then you should press Click here to generate the accurate number it will be sent to.
- Your campaign will automatically be named the same as your email but you can edit this in the Campaign Description box if you wish
- Next, set the Send Date & Time
- Select the tick box and select the green Confirm Delivery button
- You will then be taken to the campaign Overview where you may edit the delivery date or cancel the campaign
Schedule a Split Test
- In the Campaign tab, select the drop down beside the Campaign Send button
- Select Split Test
- Select your contacts from List Selection
- Scroll to Split Test Configuration
- Choose your Campaign Start Mode
- Choose your Competition Type, which will determine the 'Winning Split' or you can set it to random
- Set the Competition Time Period
- Choose the email and subject line for Split A, Split B, etc.
- Scroll to Delivery Settings and set the Campaign Description and Send Date & Time
- Select the tick box and hit the green Confirm Delivery button
Schedule Multiple Sends
Select Schedule Multiple Sends to save time by scheduling several campaigns at once
- In the Campaign tab, select the drop down beside the Campaign Send button
- Select Split Test Multiple Sends
- Under Campaign #1, schedule your campaign as you would normally
- Select the Add Another Campaign button and schedule, continue to add up to 5 campaigns
- Select the tick box and the green Confirm Delivery button
Resend to non-openers
To resend to non-openers, you will need to do the following:
- Select the Campaign tab
- Select the relevant email campaign
- Scroll to Campaign Details
- Select the drop down arrow beside Automated Retargeting
- Select Send a Campaign
- Set Due Date & Time
- Select your User Selection e.g. Did not open
- Select the Email Template
- Enter your Subject Line and Campaign Description
- Select the green Save button and you will then be able to see the details of the pending Retargeting Campaign